Marketing is a passion of mine. I started my career as a Photo Editor for a PR Newswire in New York City, and my most recent work has been with local dealerships: Porsche, Audi & Volkswagen.













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Summary of Qualifications
Technical:
Media-savvy photographer, combining seventeen years of experience with a passion for digital media marketing; independently maintained 3 corporate branded websites for Audi, Porsche & Volkswagen; as sole creator, independently designed, built, launched and maintained 3 comprehensive corporate branded websites, including custom font, logos, tag line and all website graphics and components, website active from 2008 – 2012; used as Porsche and Audi website gold standard; following a shift in corporate requirements, implemented the complete migration of the existing custom websites to formats consistent franchise guidelines: 2012 – 2016; identified the opportunity to utilize video outlets such as YouTube for customer engagement, designed innovative monthly and niche video clips, completed all clips from inception through upload; maintained a cutting-edge web presence through weekly blog posts and sharing across social media accounts; maintained a consistently positive online reputation in all public-facing online interactions on company review sites and social media outlets; independently maintained 3 online advertising budgets, totaling $31k; strategically designed the annual advertising budget to maximize seasonal and local opportunities; edited all company graphics and photos to create polished marketing pieces
Interpersonal:
Positive, approachable communication style; actively builds positive working relationships and rapport; values and contributes to a cohesive team environment; functions as an active communication hub; able to work independently and as an active member of a team
Intrapersonal:
Approaches challenges with positivity, optimism and creative solutions; excellent organizational skills; enjoys the interactive creative process; able to use challenging situations for positive outcomes; strong ability to multi-task and prioritize; able to apply focus for timely project completion
Software:
Fluent in a wide variety of social media platforms, including Twitter, Instagram, Google Business, Flickr, Facebook, Yelp, Google Local Guide and YouTube; expert in Adobe CS5 and both Mac & PC OS; advanced knowledge in the MS Office Suite; comfortable with Google Analytics, HTML, Squarespace, Blogger and website editing software
Recent Employment History
2007 – Present
Owner/Operator, Anise LeAnn Photography, San Rafael, CA
2008 – 2016
Digital Media Marketing Manager, Sonnen Motorcars, San Rafael, CA
2007 – 2008
Media Coordinator, Elsa L. Inc, San Rafael, CA
2000 – 2006
Photo Editor, PR Newswire, New York, NY/San Francisco, CA
Education
2000
Bachelor of Fine Arts, Art History, SUNY Purchase, NY
Volunteer & Recognition
2014
Contributing Photographer, Marin County Parks Calendar, Marin County, CA
2012
Winner, Congressman Jared Huffman Social Media Contest, Marin County, CA
2010
Volunteer Photographer, Headlands Center for the Arts, Marin County, CA